A somewhat successful computer manufacturer makes a generic computer in five exciting colors. Once orders are received, the computer guts are encased in the customer's choice of colored case at the factory. This approach to production is known as:

A) channel assembly.
B) postponement.
C) strategic sourcing.
D) strategic production.

B

Business

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Describe the four or five dimensions of culture as identified by Geert Hofstede.

What will be an ideal response?

Business

Relevant values and attitudes toward time, achievement, work, authority, wealth, scientific method, risk, innovation, change, and the Western world are considered in the ________ of the framework for international marketing research

A) information and technological environment B) sociocultural environment C) structural environment D) government environment

Business