Companies normally select brand ambassadors for the buzz marketing programs based on:
A) the age, income, and gender matching the brand's target market
B) the level of acceptance of new products and new technologies
C) devotion to the brand and the size of their social circles, families, reference groups, and work associates
D) their knowledge and experience with the brand
C
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What are organizational "objectives"? How do they influence the working of the organization?
What will be an ideal response?
Barrett files a suit against City Moving Service for breach of contract, based on what Barrett claims was City Moving's offer. For a court to de¬termine if a contract has been breached, under the common law, the offer must include terms that are
a. exactly precise. b. reasonably definite. c. unequivocally approximate. d. vague or uncertain.