Design maps so that they will have good ______________ at the scale you select

Benetton uses the slogan "United Colors of Benetton" to position itself as a brand concerned with the unity of humankind. This type of strategy is referred to as GCCP (global consumer culture positioning)

Indicate whether the statement is true or false

When the price elasticity of demand is unitary and prices go up, total _____

a. revenues stay the same b. revenues increase c. revenues decline d. profits increase