Refer to Table 1-6. What is Ivan's marginal benefit if he decides to stay open for six hours instead of five hours?

In the figure above, assuming that the firm does not shut down, it will charge a price of

A) $1. B) $2. C) $3. D) $4.

Nike has used Michael Jordan to create the impression that Air Jordan basketball shoes are superior to any other basketball shoes. Nike is attempting to

A) differentiate Air Jordan basketball shoes from other types of basketball shoes. B) convince consumers that Air Jordan basketball shoes are no different from other basketball shoes favored by celebrities. C) lower the marginal cost of producing Air Jordan basketball shoes. D) increase its profit by raising the price of Air Jordan basketball shoes.