Micro's Ltd., a leading microchip manufacturing company, hoped to sign a contract to provide premium quality microchips at affordable costs to a hardware company
Even though the company had its own public relations staff, management invited several PR firms to present regarding the purpose and applications of the potential client's product.
The approach used by the Micro's Ltd., is called request for
a) proposal.
b) presentation.
c) project.
d) public.
a
Communication & Mass Media
You might also like to view...
Using specific styles of speaking and interacting is called:
A. Intragroup communication B. Empowerment communication C. Orientation D. None of the above
Communication & Mass Media
According to ______ the media produce messages that support the dominant ideology.
A. agenda setting theory B. encoding/decoding theory C. social cognitive theory of mass communication D. cultivation theory
Communication & Mass Media