Salespeople should most likely make benefit statements that:
A) cannot be matched by competitors
B) match the specific needs of the customer
C) match the needs of the typical buyer
D) are similar in every presentation
E) align with recent research
B
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You have just been promoted to sales manager at your sales consulting firm. One of your first tasks is to re-design the sales training program. You realize that a well-designed sales training program typically begins with:
a. determining the training objectives b. an analysis of what the sales force needs c. the development of a job description for the sales position d. the development of an evaluation system that will provide feedback on the effectiveness of each step of the training process e. establishing a control group that will not undergo training
The rate on T-bills is currently 2%. Environment Help Company stock has a beta of 1.5 and a
required rate of return of 17%. According to CAPM, determine the return on the market portfolio. A) 14.0% B) 27.5% C) 19.0% D) 12.0%