At the heart of all good interpersonal communication is the

____________ you give others.

A. time
B. positive regard
C. feedback
D. listening
E. empathy

B

Communication & Mass Media

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In his book Propaganda, this PR practitioner argued for a new paradigm for public relations: to make a

hero of “the special pleader who seeks to create public acceptance for a particular idea or commodity”: a) Ivy Lee; b) Edward Bernays; c) Samuel Insull; d) Joseph Pulitzer; e) P.T. Barnum

Communication & Mass Media

"One day I won't have to worry about money. One day I'll make a great salary." These statements illustrate

A) arbitrary thought. B) loaded language. C) hypothetical thought. D) symbolic organization. E) symbolic evaluation.

Communication & Mass Media