The set of brands a consumer knows about but has neither positive nor negative feelings for is the:

Which of the following is an informal group composed of employees seeking to achieve a common goal?

A. Task force B. Friendship group C. Interest group D. Top-management

Answer the following statement(s) true (T) or false (F)

1. Off shoring occurs when the organization contracts with an outside provider to produce one or more of an organization's products or services 2. Universal needs exist when the tastes and preferences of consumers in different countries, with regard to a product, are similar. 3. The national organization model is designed to help companies exploit their existing core capabilities to expand into foreign markets. 4. When there are differences in traditional practices among countries, pressures for local responsiveness emerges. 5. Companies that adopt the global model tend to those pursuing a cost focus as a competitive strategy. F