Ashley's campaign was unsuccessful because she did not assess the audience's needs and perceptions accurately. In addition, she did not gather enough information or properly examine the audience's preferences
Which skill, required to pursue a career in public relations, does Ashley lack?
a) Research ability
b) Writing skill
c) Planning expertise
d) Problem-solving ability
a
Communication & Mass Media
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Which of the following statements is NOT true of the wording of main headings in a speech?
A) Main headings should be concise. B) Main headings should usually be in the form of complete sentences. C) Main headings should clearly state the point you will develop. D) Main headings should be distinctive in wording so as not to be confusing.
Communication & Mass Media
One of the most common mistakes communicators make is to ignore the needs of their listeners
Indicate whether the statement is true or false.
Communication & Mass Media