In The Uses of Argument, Stephen Toulmin defines a "claim" as a statement that

expresses a specific position or some doubtful or controversial issues that the arguer
wants the audience to accept.

This illustrates the technique of definition known as
(a) example.
(b) operation.
(c) synonym.
(d) authority.

D

Communication & Mass Media

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Most instructors suggest creating your introduction and

conclusion before you create the body of the speech. Indicate whether the statement is true or false

Communication & Mass Media

Christina wanted to find out how her planned persuasive speech advocating an increase in student fees would affect her audience. She briefly discussed her ideas with a few friends to hear their feelings about the topic. Which method of audience analysis was Christina using?

A. formal B. informal C. survey D. focus group

Communication & Mass Media