An individual who identifies a business idea on his or her own is referred to as a(n) ________ entrepreneur

Answer the following statement(s) true (T) or false (F)

1. In the long run, the all-you-can-afford approach affords the best opportunity for marketing success. 2. With the all-you-can-afford method, the marketing manager focuses on the competitive marketplace and specifically on comparing promotion expenditures across all key competitors in the market to find a budget number that matches. 3. The goal to inform is to impact customer perception of a product, especially in comparison to competitor's products. 4. Several researchers define the website interface on seven dimensions, including context, content, community, customization, communication, connection, and commerce. 5. Geo-location marketing is the use of geographic data to drive marketing messaging and other marketing decisions.

The efficiency of sample information multiplied by the expected value of perfect information is ________

Fill in the blank with correct word.