Target is a company that focuses on reasonable prices for goods that are of high quality, unlike its competitors. Wal-Mart has a focus on cutting costs to save as much money as possible for its customers and has historically not focused on quality. Target has grown due to which strategy?

In reconciling a bank statement, the bank balance is $2,100, and the checkbook balance is $2,001. Which of the following is the most probable reason for the bank balance being larger than the book balance?

A) There are outstanding checks. B) The bank has deducted certain amounts for bank service charges. C) A deposit in transit was made at the end of the month. D) The company erroneously recorded a check for an amount less than the actual amount.

Recency theory suggests that in terms of media strategy it is better to maximize frequency rather than reach

Indicate whether the statement is true or false