A direct marketer is involved in decisions relating to headlines, paper quality, and message content. What step is involved in the retailer's direct marketing strategy?

a. presenting the message
b. customer contact
c. business definition
d. customer response

a

Business

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The political systems of England and Japan are quite different

Indicate whether the statement is true or false.

Business

Which of the following products would be most suitable for exclusive distribution?

A) Gucci shoes B) Nokia cell phones C) Vogue magazines D) Levi Strauss jeans

Business