A key to reducing lot size without increasing costs is to

A) reduce the holding cost associated with each lot.
B) reduce the fixed cost associated with each lot.
C) reduce the material cost associated with each lot.
D) reduce the manufacturing cost associated with each lot.

Answer: B

Business

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a. true b. false

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Which of the following promotion tools involves building up a positive corporate image and handling unfavorable stories and events?

A) sales promotion B) personal selling C) direct marketing D) public relations E) advertising

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