Intensional orientation is the tendency to shift a person to your way of thinking and seeing the world
a. True
b. False
b
Communication & Mass Media
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Marta is a single motherwho didn't go to college andworks as a housekeeper at a senior living home. Her job requires her to work odd hours and does not offer her a proper eating schedule
According to the VALS model, under which lifestyle typology does Marta fall? a. Survivors and sustainers b. Belongers c. Receivers d. Achievers
Communication & Mass Media
A company's marketing department submits a program for the upcoming financial quarter to management. The team purposely asks for a bigger budget, knowing management will cut certain parts. Which persuasion technique is the team using?
a. Ask for more, settle for less b. Seek partial commitment c. Offer structured choices d. Yes-yes methodology
Communication & Mass Media