Brislin Products has a new product going on the market next year. The following data are projections for production and sales:

Variable costs $250,000
Fixed costs $450,000
ROI 14%
Investment $2,000,000
Sales 200,000 units

What would the markup percentage be if only 150,000 units were sold and Brislin still wanted to earn the desired ROI?

a) 32.95%
b) 53.33%
c) 44.00%
d) 35.0%

Ans: c) 44.00%

Business

You might also like to view...

Culture shapes attitudes and values in a way that directly affects people's willingness to respond to interviewer questions

Indicate whether the statement is true or false

Business

Coca-Cola Company's global marketing leadership position is based in part on its ability to put Coke "within an arm's reach of desire"; in other words, it is the ability to create:

A) place utility. B) time utility. C) form utility. D) information utility. E) all of the above

Business