Marissa Hopkins, a hospital nurse, notices that the gurneys used in the hospital are not durable enough. She informed the hospital authorities about Grace Care Inc, a new company selling lightweight and durable gurneys

Today, the success of Honda and Toyota in world markets is primarily due to:

A) exporting cars from factories in Japan. B) reporting cars are made in the USA. C) exporting cars from Japan to European countries. D) assembling cars in Japan and Europe. E) manufacturing cars in the Americas, Asia, and Europe.

When large companies undertake new-product development, they typically enlist specialists in different areas to create a ________ within the organization

A) focus group B) product category team C) sales team D) venture team E) cross-functional brand team