Today, the success of Honda and Toyota in world markets is primarily due to:

A) exporting cars from factories in Japan.
B) reporting cars are made in the USA.
C) exporting cars from Japan to European countries.
D) assembling cars in Japan and Europe.
E) manufacturing cars in the Americas, Asia, and Europe.

E

Business

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The three-exposure hypothesis suggests that:

A) ads in three different media need to be used to have the maximum impact B) a minimum of three exposures to an ad is necessary to be effective C) a maximum of three exposures to an ad is necessary to be effective D) three exposures to an ad will only work if the person viewing the ad is in the market for that particular product

Business

SBU stands for ________

A) strategic buying utilities B) successful business utilities C) strategic business units D) standard business units E) successful business units

Business