Which statement best describes the consequence of groupthink?

A. Groupthink encourages group members to actively participate in discussion.
B. Groupthink often shuts out realistic and logical analysis of a problem.
C. Groupthink can lead to realistic analysis of a problem.
D. Groupthink can bring out the best in group members.

Answer: B

Communication & Mass Media

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Generally, which stage of the conversation process includes the substance of the conversation?

A) business B) feedforward C) dialogue D) feedback

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. Hill & Knowlton is credited with initiating the idea of media tours, which the agency first implemented for its largest client, the American Iron and Steel Institute. 2. In response to intense criticism, Burson-Marsteller refused to represent controversial clients like big tobacco companies. 3. Due to numerous incidents of corporate wrongdoing in the 1950s and 1960s, consumers demanded that businesses establish codes of ethics and integrate CSR into standard business practices. 4. As one of the earliest advocates for CSR, Howard Bowen called on businesses to consider how their policies and actions impact society. 5. When determining the effectiveness of public relations campaigns, return on investment is a more quantifiable and defensible measurement than the Advertising Value Equivalency tool.

Communication & Mass Media