Hundreds of millions of consumers around the world have the purchasing power to afford higher quality products. This consumer group, known as the ________, tend to buy affordable cars rather than luxury cars
A) plutonomy
B) taste culture
C) leisure class
D) mass class
D
Business
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A dose-response assessment is a qualitative estimate of how a toxic a substance is to humans or animals at increasing levels of exposure.
a. true b. false
Business
In a field research survey, participants are given a description of a market offering, typically the present industry standard, that serves as a(n) benchmark offering
They then are asked how much more their firm would be willing to pay for selected additions (or increases) in attributes or features to this offering. a. benchmark b. internal engineering assessment c. focus group value d. compositional
Business