According to the text, the fact that people can react to the very same media content in a

number of different ways is consistent with which of the following important principles?



a. the principle of limited effects of mass communication
b. the principle that media content does not equal effect
c. the principle that correlations do not necessarily imply causality
d. the principle of television addiction
e. the principle of symbolic catharsis

b.

Communication & Mass Media

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"Attitudes" constitute _________ units of feeling which affect

listening. A.) the smallest B.) the largest C.) the intermediate D.) the most emotional E.) the most logical

Communication & Mass Media

______ allows you to have a distinguishable voice and community on social media.

A. Brand voice B. Brand presence C. Personal brand D. Personality

Communication & Mass Media