If these two countries were to gain from trading with each other, this would support the notion that trade is a ________

The conventional functional relationship assumed in experience curve economics is that unit costs are an increasing function of accumulated experience, or production volume

Indicate whether the statement is true or false

Which of the following is NOT an accurate assertion about word-of-mouth?

A) Word-of-mouth is a marketing tool. B) Using word-of-mouth is more challenging than other promotional efforts. C) Word-of-mouth relies on explicit channels to the consumer. D) There is no formal mechanism for marketers to identify word-of-mouth channels. E) Word-of-mouth is powerful because it has a high measure of credibility with consumers.