Maria and Tom both felt good about their relationship in the beginning, but lately both of them have felt insecure and tired of spending most of their time arguing. Both Maria and Tom ask themselves,

"Am I better off or worse off if I leave my partner?" If Maria and Tom are considering a relational breakup based on rewards or costs, explain which theory can explain their situation.

What will be an ideal response?

The social exchange theory refers to perceived rewards and costs determining
whether people develop, maintain, or terminate their relationships

Communication & Mass Media

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When individuals base impressions on characteristics such as cultural values, attitudes, and customs, they are partaking in:

A. Intercultural attribution B. Identifying C. Grouping needs D. Intercultural verification

Communication & Mass Media

Radio initially offered advertisers _______________

a) a chance to reach audiences outside of major metropolitan markets b) few opportunities for advertising due to frequent news programs c) challenges due to competition with print media. d) direct access to home audiences

Communication & Mass Media