In 2009, U.S. Treasury yielded 0.1%, while inflation was 2.7%. What was the real rate in 2009?

Brand _______ is name recognition or awareness that creates strong mental or emotional associations, perceived brand quality and strong customer loyalty

Fill in the blank(s) with the appropriate word(s).

A brand's attempt to associate itself with a team or event without buying the official rights to do so is:

A) stealth marketing B) ambush marketing C) brand infringement D) puffery