Campbell gives a speech in which he demonstrates digital photography techniques. His

purpose is

A. to persuade.
B. to inform.
C. to actuate.
D. to convince.

B

Communication & Mass Media

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Which of the following best describes the process of data cleaning?

a. Creating a data set in a spreadsheet format to organize the data. b. Constructing a codebook that enables the researcher to find where variables are located in a data file. c. Finding and eliminating data entry errors in your data file. d. All of the above are types of data cleaning.

Communication & Mass Media

While the speaker sounded convincing when he said that everyone should have a shingles vaccine, Jennifer remained skeptical. Her doctor had told her the vaccine was only necessary for those over a certain age or those with immune disorders. The flaw detected by Jennifer is known as a(n) __________.

A. fallacy B. hypothetical C. aggregate D. proof

Communication & Mass Media