The effect of a self-fulfilling prophecy is that _____
a. we see new information more accurately
b. we look for information that confirms our prior perceptions
c. we are more likely to see information that disconfirms our prior perceptions
d. we look for information that is most negative
b
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As a general rule, the Chinese government allows foreign companies to participate in its market only if those companies agree to establish operations with local Chinese enterprises
Which market entry mode would be the appropriate choice under these circumstances? A) acquisition B) licensing C) joint venture D) exporting E) franchising
Which type of scaled-response format contains bi-polar words such as "hot-cold," "wet-dry," "convenient-inconvenient," and so on?
A) constant sum scale B) life-style inventory C) semantic differential scale D) synthetic action/ information/ online format E) none; these are not measured by scaled-response formats