Which of the following statements is true about a monetize-cash-flow defensive strategy?
A) It operates with minimal marketing resources.
B) It is used when an optimize position strategy is viable.
C) It allows a business to exit a market quickly.
D) It is used by a business to exit the market slowly.
E) It aims to extract the maximum long-run cash flow from the market.
A
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The primary advantage of public relations is:
a. It is very effective at sending the company’s intended message through a medium many people can understand. b. Control of public opinion because public relations can control the way people feel about a product or service. c. It has the highest reach of all marketing efforts. d. It is believable because publicity is seen to be more objective, people tend to give it more weight and find it more credible.
When choosing the most viable solution to resource conflict issues, the BEST option is the one that:
A) Minimizes total network slack. B) Minimizes total network schedule disruption. C) Maximizes total network slack. D) Maximizes activity late start times.