Sam tells the interviewer that he has 15 years of sales experience even though he has only two years of sales experience. The prospective employer offers him the sales job on the spot. This example illustrates that unethical communication
A) can be easily discovered by the audience.
B) is virtuous.
C) is always ineffective.
D) may, in fact, constitute effective communication.
E) makes use of ethos.
D;
Communication & Mass Media
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Of the following, what is most important to remember about strategic communication?
A) Public and social policy issues don't matter much these days. B) Organizational downsizing dictates that public relations moves to the background. C) Advertising is still the leading discipline, although it is the most expensive. D) Competition among disciplines may ruin prime opportunities. E) Goals and objectives can best be accomplished through an integrated approach.
Communication & Mass Media
_______is the use of identical grammatical patterns
Fill in the blanks with correct word
Communication & Mass Media