Silas has been recently promoted to head his department. He is responsible for maximizing the profits of the department and to ensure that the earnings are ploughed back into the business. Silas is most likely to head a (n) ________

The means of differentiation that are often most compelling to consumers relate to aspects of the product and service

Indicate whether the statement is true or false

'Services can't be touched but rather are experienced' describes the _______ characteristic of services

a. intangibility b. inseparability of production and consumption c. perishability d. heterogeneity