Economic and demographic data compiled by the U.S. Census Bureau are available at little or no cost. In the terms of a marketing information system, what type of data is this?

What will be an ideal response?

This is secondary research from an acquired database.

Business

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A service blueprint is a flowchart of a service process that shows which of its steps has high customer contact

Indicate whether the statement is true or false

Business

A company that requires only cash in dealing with customers is following risk reduction

Indicate whether the statement is true or false

Business