Meena found herself interested in getting to know a fellow classmate who was often looking her way and was quick to smile when she made eye contact. Her interest reflects the principle of __________.

A. equity
B. reciprocity of liking
C. similarity
D. socioeconomic and educational status

Answer: B

Communication & Mass Media

You might also like to view...

How might a public relations professional successfully increase audience understanding and comprehension of a message?

A) Use symbols and slogans. B) Rely on jargon. C) avoid simple language. D) Stress discriminatory language. E) use clichés.

Communication & Mass Media

_________ is the degree to which members of a given culture accept unequal distributions of

power. a. Power distance b. Preference for procedural order c. Low?context d. High?context e. Collectivism

Communication & Mass Media