When a vacation resort hotel loses business because of the oil spill in the Gulf of Mexico, this is an example of which key feature of organizational communication?

a. Structure
b. Communication networks
c. Links to external environments
d. None of these

c. Links to external environments

Communication & Mass Media

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Considering the relationship between public relations and advertising, which of the following is most true?

A) Advertising is paid time and space, while public relations material is often dictated by media gatekeepers. B) Advertising is addressed to external audiences only. C) Public relations is narrower in scope. D) Advertising is usually more costly. E) Public relations does not support advertising campaigns.

Communication & Mass Media

In the ________ of communication, media are seen as central to the maintenance of society.

A. mainstreaming perspective B. ritual perspective C. transmissional perspective D. phenomenological perspective

Communication & Mass Media