Which of the following is NOT a time to present only one side of the argument?
A) when listeners are fairly knowledgeable about your topic
B) when listeners agree with your proposal
C) when listeners know nothing about your topic
D) when you want listeners to take immediate action
A
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The primary activity of a station representative firm is
a. selling commercial airtime for client stations b. buying or bartering commercial air time for client stations c. buying or bartering commercial airtime for client advertisers d. advising client stations on program purchasing decisions e. negotiating the purchase of specific programs as requested by client stations
According to the transactional model (view) of communication, a person may send and receive messages at the same time.
Indicate whether the statement is true or false.