An interview is a planned and purposeful interaction between two parties in which questions

Two fundamentals of marketing strategy are: Conduct audience research and do target marketing

Indicate whether the statement is true or false.

Carmelita was planning her speech with the central idea, "Soft drinks aren't bad." In using this central idea, Carmelita failed to _____

a. consider her audience b. choose a single topic c. write a declarative sentence d. use direct, specific language