Two fundamentals of marketing strategy are: Conduct audience research and do target marketing
Indicate whether the statement is true or false.
TRUE.
Communication & Mass Media
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The artistic proof known as pathos is primarily concerned with ________
A) ?conveying hard facts as proof. B) ?avoiding logical fallacies. C) ?developing good character. D) ?appealing to the emotions of the audience. E) ?tricking the audience into overlooking hard proof.
Communication & Mass Media
Conner works as a publicist for the San Antonio Spurs, an NBA team. Which of the following would be one of Conner’s job tasks?
a. compiling media kits with player statistics b. selling season tickets on the team website c. developing artwork for billboards and print ads d. providing input about the team roster
Communication & Mass Media