The most frequently used type of quota by sales organizations is:

a. number of sales calls
b. total direct selling expense
c. net profits before taxes
d. sales volume
e. point-of-purchase display

Ans: d. sales volume

Business

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There are two types of informal groups; friendship groups and interest groups.

Indicate whether the statement is true or false.

Business

Which of the following is a primary disadvantage of viral marketing?

A) The costs of viral marketing are too high for most companies. B) The brand associated with the viral message is usually forgotten. C) Marketers have little control over who receives the viral message. D) Viral messages are offensive to many potential customers. E) Viral messages are blocked by most search engines.

Business