________ is pay stated as a percentage of a sale amount

Which of the following statements with regard to group term life insurance is CORRECT?

A) Most group term policies contain a conversion privilege, allowing insureds to convert the coverage to an individual plan if they leave the group. B) Premiums paid by the employer are tax deductible by the employer and taxable to the employee. C) Group insurance plans must be noncontributory. D) Since group term coverage is an employee benefit, employers can select which employees will be covered.

Ron and Gail plan to lower Fun-Spot's prices in an effort to encourage customers to stay longer, visit more often, and spend more money during each visit. What type of strategy are Ron and Gail planning?

A) market penetration B) market development C) product development D) product adaptation E) diversification