Ron and Gail plan to lower Fun-Spot's prices in an effort to encourage customers to stay longer, visit more often, and spend more money during each visit. What type of strategy are Ron and Gail planning?

Protection for a new method of encasing wiring inside a laptop computer is available:

A) Under the Industrial Design Act. B) As a distinguishing guise under the Trade-marks Act. C) Through a patent application D) Through the Copyright Act for the illustrations of the method. E) None of the above

Which of the following determines the process that a company will use to create its product?

A) a firm's multinational strategy B) a firm's global strategy C) a firm's corporate-level strategy D) a firm's business-level strategy