The Radio Act of 1912:

a. banned payola.
b. dictated that broadcasters could operate only in New York City.
c. forbid commercials on radio.
d. required federal licenses for people who wanted to broadcast or receive messages.

ANSWER: d

Communication & Mass Media

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In order to be as persuasive as possible, the authors of your textbook recommend six guidelines. List

these guidelines. What will be an ideal response?

Communication & Mass Media

These informational topics are being planned by four speakers. Which would be most efficiently organized using the temporal pattern?

a. the amazing structure of the brain b. the richest woman in the world c. the strategic moves taken during the Cuban Missile Crisis d. the backpacking guide to the National Parks

Communication & Mass Media