Which of the following statements is true if the variable cost per unit increases while the sales price per unit and total fixed costs remain constant?
A) The breakeven point decreases.
B) The contribution margin increases.
C) The breakeven point remains the same.
D) The breakeven point increases.
D
Business
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Which of the following exemplifies a service?
A) candy B) laptop C) retail D) car E) laundry detergent
Business
For a market segment to be viable, it should meet each of the following tests except the:
A) members of the market segment should be ambiguous. B) market segment must be large enough to be financially viable to market with a separate marketing campaign. C) market segment must differ from the population as a whole. D) market segment must be reachable through some type of media or marketing communications.
Business