The Janis and Feshbach studies concluded that you could create
greater attitude change by using _________ fear appeals in a message.
A. no
B. low
C. medium
D. strong
E. repeated
B
Communication & Mass Media
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What is the goal of systematic desensitization?
a. To develop a new relaxation response. b. To develop positive coping statements. c. To confront "must thinking." d. To stimulate energy for speaking. e. All of the above
Communication & Mass Media
Explain the persuasive approach regarding a question of policy. Include discussion of the three considerations a speaker usually focuses on when discussing a question of policy.
What will be an ideal response?
Communication & Mass Media