Explain the persuasive approach regarding a question of policy. Include discussion of the three considerations a speaker usually focuses on when discussing a question of policy.

What will be an ideal response?

- A question of policy goes beyond seeking a judgmental response or a course of action. Whereas a question of value asks whether something is right or wrong, a question of policy asks whether something should or should not be done.
- Persuasive speakers can defend an existing policy, suggest modifications of an existing policy, offer a new policy to replace an old one, or create a policy where none exists.
- When discussing questions of policy, persuasive speakers usually focus on three considerations: need, plan, and suitability. If you believe things are not working as some think, you must argue there is a need for change. When you advocate change, you must provide a plan, or a solution. The plan tells the audience what you think should be done. Finally, you must defend your plan by explaining its suitability for the situation.

Communication & Mass Media

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Arguments that do not follow rules of logic are called fallacies. Explain the types of fallacies identified in your textbook. Why is it important to avoid fallacies in your speech?

What will be an ideal response?

Communication & Mass Media

Teachers in a Missouri school district were admonished by some community members when pictures of them holding a sign containing “vulgar” language while at the Women March on St. Louis appeared on social media sites. The language was unbecoming of teachers, it was argued. This example best demonstrates that:

a. audiences expect advocates to be trustworthy. b. we like people to be like us in ways that matter. c. some advocates are held to different standards than others. d. there are limits to how much we can count on identification.

Communication & Mass Media