Postproduction services might include customer financing, customer benefit package design, and promotion/advertising

All of the following statements were the interrelated themes of broader responsibility that emerged during the Progressive era EXCEPT

A. managers were trustees, whose corporate roles put them in positions of power. B. managers had an obligation to balance multiple interests. C. many managers subscribed to the service principle. D. managers concentrated more on promoting their self-interests.

Which of the following is the last step in the international planning process?

A. Defining target markets and adapting the marketing mix accordingly. B. Matching company or country needs. C. Adapting the marketing mix according to market segments. D. Implementation and control E. Developing the marketing plan.