Why is it important to organize information we perceive?

What will be an ideal response?

Organizing information into cognitive maps, prototypes, and interpersonal scripts provides us with quick guidelines on how to act without extensive effort. Also, we are bombarded with information all the time, but categorizing helps us organize information quickly so that we can make sense of information.

Communication & Mass Media

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Explain what is meant by "Speech is concrete."

What will be an ideal response?

Communication & Mass Media

The theory which holds that that the public agenda is powerfully shaped and directed by what the news media choose to highlight and report on repeatedly as well as what they choose to downplay, dismiss or ignore is called a. cultivation

b. news manipulation. c. agenda setting. d. uses and gratifications.

Communication & Mass Media