Common knowledge is a type of supporting material that relies on __________.

A. the speaker's own experiences and observations
B. information and experiences of individuals other than the speaker
C. support found in documents that the listeners all deem to be trustworthy
D. values and beliefs that listeners generally share

Answer: D

Communication & Mass Media

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A good copyeditor should check a story's inner logic, which means

a. making sure thee same grammar rules are appliedthroughout the story b. making sure words are spelled consistently c. applying AP style rules no matter what d. making sure facts or statements in a story do not contradict themselves

Communication & Mass Media

What was the unit of analysis in Hoffman and Heald's (2000) study of comparative advertisements in African American and general readership magazines?

a. physical unit b. syntactic unit c. theme unit d. propositional unit

Communication & Mass Media