As your textbook states, colorful or descriptive language is an effective way to generate audience interest in an introductory speech.

Which industry provides excellent opportunities for market-based public relations (i.e., product promotion)?

A) pharmaceutical B) high-tech C) nursing care D) fast food E) home improvement

Which of the following is speech given without prior knowledge of the specific topic and without detailed notes or a manuscript?

A) impromptu B) extemporaneous C) memorized D) manuscript