Which industry provides excellent opportunities for market-based public relations (i.e., product promotion)?

A) pharmaceutical
B) high-tech
C) nursing care
D) fast food
E) home improvement

Answer: D

Communication & Mass Media

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The steps to an effective sales interview happen in which order (1st to last)?

A. Introduction, establish the need, present the solution, ask for commitment B. Customer background, introduction, establishing the need, present the solution, ask for commitment C. Establish the need, present the solution, ask for commitment, wrap up D. Introduction, product background, establish the need, present the solution, ask for commitment

Communication & Mass Media

According to your textbook, if the following statement occurred in the body of a speech, it would be an example of what kind of connective?In order to get a better understanding of how the proposed copper mine will harm the environment, we shall consider its effects on the land, its effects on the water, and its effects on wildlife.

A. internal preview B. internal summary C. bridge D. transition E. signpost

Communication & Mass Media