Which of the following bonds has the longest maturity date?
A) Treasury bills
B) Treasury bonds
C) Treasury notes
D) Floating rate notes
E) All types of bonds have the same maturity date.
B
Explanation: B) Treasury bonds mature in 30 years. Treasury bills mature in 4 to 52 weeks. Treasury notes have maturity dates of 2, 3, 5, 7, and 10 years. Floating rate notes are issued for a term of two years.
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Trends Inc produces and markets casual wear for men and women. The company wants to be a global brand and is planning to enter a few chosen markets across Europe and Asia
To accommodate the differences in purchasing power and costs of shipping goods to the retailers, the company has decided to use cost-based pricing in each country. In order to ensure that this strategy is successful, Trends must first make sure that ________. A) all the countries it is planning to enter have similar laws and regulations B) competing offerings in the different markets are not priced lower C) all competitors follow cost-based pricing D) its marketing communication targets rival firms in the respective markets to prove its superiority E) its transfer prices are high
Briefly describe the difference between reach and frequency
What will be an ideal response?