Power is a strong societal influence. Which of the following is NOT a value our society historically holds with regard to power?

a. Being male is more valued than being female
b. Being rich is more valued than being poor
c. Being minority is more valued than being white
d. Being able-bodied is more valued than being physically disabled

C

Communication & Mass Media

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Can corporate Web sites function as a useful media relations tool?

A) No, because journalists mistrust them. B) Yes, because journalists always look for the easiest route to the story. C) No, because editors require their staff to research their own stories. D) Yes, because journalists use them to retrieve news releases, media kits and photographs. E) It depends on whether the public relations professional makes an advance "pitch."

Communication & Mass Media

Not only should a speaker's choice of topic be relevant to the interests and expectations of his or her listeners; it should also take into account the knowledge listeners already have about the subject

Indicate whether the statement is true or false

Communication & Mass Media