The arguer concerned with assuring the welfare of the greatest number of people rather than being bound by an absolute standard of right and wrong is practicing

(a) deontological ethics.
(b) enlightenment ethics.
(c) teleological ethics.
(d) the doctrine of perspicuity.

C

Communication & Mass Media

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Fatima only wears one kind of perfume, Serenity. When Allison's friends smell Serenity, they instantly think of Fatima. In this case, the perfume's smell functions as a(n) __________ message.

A) identification B) ritualistic C) attraction D) control

Communication & Mass Media

The specific purpose of Taylor's speech is "To persuade the audience that Facebook should be banned from providing personal information to third party advertisers." This speech centers on a question of __________.

A. fact B. value C. morality D. policy

Communication & Mass Media